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Unlocking Cross-Border Success: Join Us at the Creative MarTech Solution 2.0 Gathering!
2022.9.6


The e-commerce landscape is more competitive than ever, and standing out requires much more than just a great product—it takes smart, creative MarTech strategies to truly connect with your audience. That’s why we are absolutely thrilled to invite you to the upcoming STARTUP GATHERING – The Power of Creative Martech Solution 2.0 networking event on September 14th!
We are especially excited because our very own Co-founder, Em (Boonkorn Tachawongsuwon), will be taking the stage. He will be sharing his firsthand experiences and deep insights into the rapidly evolving MarTech trends across Taiwan and Thailand. Sharing the panel with brilliant minds from Unicorn House, and supported by our friends at depa and Startboard, Em will dive into real-world stories of building cross-border businesses and offer actionable tips for a successful soft-landing in these vibrant markets.
Whether you’re joining the vibrant crowd locally at the NPO HUB in Taipei or connecting from the JustCo AIA Sathorn Tower in Bangkok, this dual-city event is a fantastic opportunity to mingle with fellow entrepreneurs, exchange fresh ideas, and discover innovative ways to capture your target market. Registration is completely free, so grab your spot today and let’s explore the future of digital commerce together!
在競爭激烈的電商市場中,想要成功抓住消費者的目光,除了擁有好產品,更需要靈活且充滿創意的 MarTech 行銷科技來輔助。這也是為什麼我們非常興奮地邀請大家,一起來參加即將在 9 月 14 日盛大舉辦的 STARTUP GATHERING – The Power of Creative Martech Solution 2.0 台北創業聚會!
這次活動最讓我們期待的,就是吉遞特的共同創辦人 Em 將親自登台,不藏私地與大家分享他在台灣與泰國兩地深耕多年的 MarTech 實戰觀察。在這次的座談中,Em 將與來自 Unicorn House 的優秀業界夥伴同台激盪,並深入探討品牌該如何透過充滿創意的數位策略,在泰國與台灣市場順利落地,建立起與消費者之間的深刻連結。
無論你是準備前往台北 NPO HUB 感受現場的熱絡氣氛,還是在曼谷的 JustCo 參與這場盛會,這都是一個絕佳的機會,能與充滿熱情的創業家和業內人士面對面交流、拓展人脈。本次活動完全免費開放報名,非常推薦大家趕快手刀搶票卡位,跟著我們一起探索跨境電商與數位行銷的無限可能吧!我們到時見!
💡 Event Details 💡
Date | 09/14 (Wed.)
Time | 6:00 PM to 8:00 PM (Taipei Time, GMT+8) / 5:00 PM to 7:00 PM (Bangkok Time, GMT+7)
Location | NPO HUB Taipei (Taipei, Taiwan) / JustCo AIA Sathorn Tower (Bangkok, Thailand)
💡 Event Agenda 💡
Taipei Time Bangkok Time Schedule 17:50-18:00 16:50-17:00 Registration 18:00-18:05 17:00-17:05 Opening 18:05-18:15 17:05-17:15 Speaker Introduction: - Willy Hu (Startboard)
- Kanisara Kanjanawong (depa)
18:15-18:30 17:15-17:30 Kahoot! Session 18:30-18:40 17:30-17:40 Martech-Driven Solution Brand Story Sharing: - GDT Asia
- Unicorn House
18:40~18:55 17:40-17:55 Panel Discussion: - E-Commerce Cross-Border Showcase Sharing
- How LINE OA Bring New Solutions to Brand Owners, and the Changes after Covid-19
- Digital Social Media Trends in 2023 Some Must Do Tips-and-Tricks When Soft Landing in Taiwan and Thailand
18:55-19:05 17:55-18:05 Resource Sharing Session: - Taipei Entrepreneurs Hub
19:05-19:20 18:05-18:20 Q&A Session 19:20-19:25 18:20-18:25 Group Photo Session 19:25-20:00 18:25-19:00 Networking Session 💡 Speaker Lineup 💡
👉 Boonkorn Tachawongsuwon, Co-founder, GDT Asia
👉 Phawit KamponSawet, Managing Partner, Unicorn House
🚨 This event will be public and OPEN TO ALL. If you have any additional questions, please reach out to us!
Say Hello to Our Expanded Bangkok Marketing Team!
2022.8.12


We have some fantastic news to share with everyone! As the world continues to open up post-pandemic, we’ve seen a massive surge in vibrant, offline business opportunities across Thailand. To make sure we are meeting this exciting moment head-on, we realized it was the perfect time to level up our local presence. That’s why we are absolutely thrilled to officially introduce our newly expanded marketing team, based right here in Bangkok!
By strengthening our on-the-ground crew, we are now in a position to respond to our clients’ needs faster, more directly, and with a much deeper understanding of the local market’s pulse. Looking at our team settling into the office with such bright, welcoming smiles, we couldn’t be more excited for the creative energy and real-time support they will bring to our partners. If you ever find yourself traveling through Bangkok, please don’t hesitate to drop by our office. We would absolutely love to host you, catch up, and show you around!
相信大家都感受到了,隨著疫情過後,泰國市場的線下商機與客戶需求正迎來一波充滿活力的熱潮!為了確保我們能給予合作夥伴最即時、最接地氣的支援,吉遞特非常開心地向大家宣佈一個好消息:我們的曼谷在地行銷團隊正式擴編升級啦!
有了這群充滿熱忱且深諳當地市場脈動的夥伴加入,我們不僅能更無縫地掌握泰國當地的商業趨勢,更能為客戶提供零時差、高效率的行銷解決方案。看著團隊成員們在辦公室裡展露的燦爛笑容,我們對接下來即將展開的各項計畫充滿了信心與期待。下次如果有機會來到曼谷旅遊或出差,千萬別忘了順道來我們的辦公室坐坐、聊聊天,我們隨時都張開雙臂歡迎大家的拜訪!
Building a Business in Taipei: Behind the Scenes with STARTBOARD
2022.8.7


We recently had the absolute pleasure of sitting down with our friends at STARTBOARD for an exclusive video interview. Having our Co-founder, Em, in front of the camera sharing his personal entrepreneurial journey right here in Taipei was such a meaningful experience for our whole team.
During the interview, Em opened up about the real, behind-the-scenes reality of building a business from the ground up. He shared candid stories about the inevitable hurdles we faced along the way, how we navigated those challenges, and the incredible startup resources Taipei offers to foreign entrepreneurs looking to make their mark in the city.
Looking at the behind-the-scenes photos of the lighting and camera setup, we can’t wait to see the final cut. A huge thank you to STARTBOARD for the wonderful invitation and for highlighting the voices of international founders. Keep an eye out—we’ll be sharing the full video interview with you all very soon!
前陣子,我們非常開心能收到 STARTBOARD 的特別邀請,為吉遞特的共同創辦人 Em 進行了一場深度的影片專訪。看著 Em 坐在充滿專業打光與攝影器材的鏡頭前,侃侃而談他在台北創業的心路歷程,對我們整個團隊來說,真的是一個充滿意義的時刻。
在這場專訪中,Em 毫不藏私地分享了從零到一建立品牌的真實故事。他不只聊到了創業路上難免會遇到的種種挑戰與跨越難關的解法,更特別為有意來台發展的外籍創業家們,盤點了台北市豐富且實用的創業資源,希望能為更多懷抱夢想的夥伴帶來一些啟發與實質幫助。
我們已經迫不及待想看到最終的成品了!非常感謝 STARTBOARD 的用心策劃與邀請,讓國際創業者的聲音能被更多人聽見。完整的影片專訪即將在近期上線,請大家密切鎖定我們的最新動態,敬請期待喔!
Sunlight, Airplanes, and a Fresh Start: Inside Our Beautiful New Taiwan Office!
2022.7.25


We are absolutely thrilled to finally pull back the curtain and share a glimpse of our beautiful new office space in Taiwan! Moving into a fresh workspace is always an exciting milestone, and this one feels truly special for our entire team.
When designing this space, our goal was to create a bright, open-plan environment that goes beyond just rows of desks. We wanted a versatile, multi-functional hub that fosters creativity, collaboration, and comfort. Looking at the team already settling into their sleek new workstations, bathed in natural sunlight and warm track lighting, we couldn’t be happier with how the space has come together.
But we have to admit, there is one major distraction: the view! Thanks to our large windows, we get to watch airplanes soaring by throughout the day. It’s hard not to let our minds wander and “fly away” with them every now and then!
We warmly invite all our partners and friends to drop by, say hello, and experience our new creative home for yourselves. And if you can’t make it in person just yet, don’t worry—a full, behind-the-scenes “Office Tour” feature is currently in the works and coming your way very soon!
今天有一個超級開心的消息要和大家分享——我們在台灣的漂亮新辦公室終於正式啟用了!
為了讓團隊能有更棒的日常體驗,這次我們特別打造了一個非常開闊且明亮的開放式環境。這裡不只是大家日常辦公的地方,靈活的空間動線與設計,更完美滿足了我們對於多功能工作場域的期待。看著夥伴們在舒適的現代感辦公桌前專注投入,真的讓人對未來的各種新計畫充滿了期待與動力。
不過說到這個新空間最迷人的小亮點,絕對是窗外的風景了!在這裡,我們時不時就能看見飛機從天空中劃過,看著看著,有時候心都差點跟著一起飛走了(喂~開玩笑的啦)。
吉遞特非常歡迎所有合作夥伴與好朋友們,如果有空的話,隨時來我們的新家坐坐、喝杯咖啡,親自感受一下這裡的活力與溫馨氛圍。接下來我們也正在籌備一支完整的「Office Tour」開箱特輯,準備帶大家探索更多辦公室的隱藏小細節,敬請期待喔!
Empowering Global Ambitions: Witnessing the Launch of eTrade Hub Taipei
2022.7.4


The post-pandemic world has rapidly reshaped how we think about international trade, making cross-border e-commerce more vital than ever before. We were incredibly honored to be part of a major milestone for Taiwan’s digital ecosystem on July 4th, joining industry leaders to witness the official launch of the eTrade hub Taipei.
Sitting in the audience, watching the bright blue screens illuminate the stage during the press conference, there was a real sense of shared purpose in the room. This brand-new hub is a powerful collaboration that brings together government resources, industry expertise, and academic insights into one dynamic platform. It isn’t just a think tank; it’s designed to be a practical launchpad for businesses ready to take their operations global.
For our team, being part of this cross-border ecosystem is deeply inspiring. We strongly believe that by working closely with partners across different sectors, we can help local brands break through traditional boundaries and build a truly resilient digital presence. We are so excited to see how this initiative will empower Taiwanese enterprises to confidently navigate and thrive in the vast international market. If you are ever curious about how to tap into these Southeast Asian cross-border opportunities, our door is always open for a friendly chat and consultation!
隨著全球邁入後疫情時代,跨境商貿的趨勢正以前所未有的速度改變著市場樣貌。2022 年 7 月 4 日,我們非常榮幸能與台北市的跨境生態圈夥伴們齊聚一堂,在台下看著湛藍亮眼的舞台螢幕亮起,共同見證了 eTrade hub Taipei 跨境電商產業發展中心 的盛大啟用典禮。
這不僅僅是一場記者會,更是一個匯聚了產、官、學三方強大能量的全新起點。這個發展平台完美結合了企業的實戰經驗與產業智庫的深度洞察,為準備走向國際的品牌提供了一個充滿實質資源的避風港與跳板。在現場,我們深刻感受到整個產業攜手合作的熱忱與決心。
對吉遞特而言,能參與並見證台灣產業跨出這極具意義的一步,讓我們感到無比振奮。我們始終相信,透過各界夥伴的緊密結盟,絕對能幫助在地企業打造出強韌的數位新格局,勇敢迎向廣闊無垠的跨境市場。如果你也正站在擴展東南亞版圖的十字路口,歡迎隨時來找我們聊聊,我們隨時準備好為你的跨境之旅提供最溫暖的支持與專業建議!
Connecting the Dots in Kaohsiung: Sharing Southeast Asian Insights at the AIoT Innovation Exchange
2022.5.19


Last week, our team had the fantastic opportunity to head down south to Kaohsiung, thanks to a wonderful introduction by Hua Yang Venture Capital. We were invited to take part in an engaging exchange focused on the pulse of venture capital and innovative entrepreneurship under the AIoT wave, specifically to share our hands-on experiences with Southeast Asian distribution channels.
Standing in front of the presentation screen and connecting with other brilliant minds in the industry was incredibly rewarding. The event provided us with a front-row seat to the latest developments in Taiwan’s AIoT sector. At the same time, sharing our own growth journey and operational milestones gave us a valuable moment to pause, reflect, and fine-tune our future strategic roadmap.
Looking at the team happily posing for a group photo in front of the big screen, it’s clear that this trip was about so much more than just a presentation. It was a chance for us to let more people see the full picture of who we are and what we are passionate about. We walked away feeling inspired and ready to keep bridging the gap between innovative technologies and vibrant international markets. If you’re curious to learn more about our comprehensive services and how we can help your business grow, our doors are always open!
上週,我們收到華陽創投的熱情引薦,團隊特別南下前往高雄,參與了一場別具意義的「AIoT 浪潮下的創投脈動與創新創業交流」盛會。在活動現場,吉遞特十分榮幸能上台與在場的優秀團隊們,分享我們深耕東南亞通路的實戰經驗。
在台上台下熱絡的互動中,我們不僅第一手吸收了台灣 AIoT 產業的最新發展趨勢,也藉由向大家分享吉遞特的成長歷程與過往成績,獲得了一個重新梳理、審視未來營運策略的寶貴機會。這不僅是一場知識與資源的碰撞,更是讓各界夥伴看見我們團隊全貌的絕佳舞台。
看著夥伴們在會後戴著口罩、精神奕奕地在大螢幕前留下合影,這次的高雄之旅真的是收穫滿滿!帶著這些嶄新的觀點與交流火花,我們已經準備好迎接接下來的挑戰。如果你也對我們提供的全方位服務感到好奇,或是正準備拓展海外版圖,隨時歡迎來找我們聊聊!
Live from Taipei: Partnering with Shopify at the 2022 Cross-Border E-Commerce Expo!
2022.4.27


The wait is over—the highly anticipated 2022 Cross-Border E-Commerce Expo has officially kicked off, and the energy here is absolutely incredible! If you have been wrestling with the complexities of expanding your business overseas, we have some great news. This year, we are thrilled to team up with the global e-commerce powerhouse, Shopify, to bring you a comprehensive, one-stop solution for all your cross-border questions.
Looking at our brilliantly lit co-branded booth at the IEAT Conference Center, our team is already buzzing with excitement, ready to chat with passionate brand owners and entrepreneurs. Whether you are just starting to explore international markets or looking to optimize your existing digital storefront, we are here to help you navigate the journey.
But that’s not all! If you want to dive deeper into the strategies that actually work, you won’t want to miss our exclusive seminar on April 28th. We will be taking the stage in Classroom 02 to unpack the “Secrets to E-Commerce Success in Southeast Asia.” We’ll be breaking down how to leverage an independent website to truly win the hearts of Southeast Asian consumers. The expo runs until tomorrow evening at the IEAT Conference Center in Taipei, so come drop by Meeting Room 12-1, say hello, and let’s explore how we can take your brand global together!
電商圈年度最令人期待的盛事——2022 跨境電商博覽會,終於正式熱鬧開跑啦!面對充滿無限可能的海外市場,你是不是也對如何踏出第一步感到有些迷惘呢?這次,吉遞特非常開心地與全球第一電商架站平台 Shopify 攜手合作,準備在現場為大家一一解答所有關於跨境營運的疑難雜症!
來到台北市進出口同業公會(IEAT),你一定會一眼看到我們充滿科技感與活力的聯合攤位。我們的團隊已經在 12-1 會議室準備就緒,無論你是想了解如何優化目前的品牌官網,還是想為進軍東南亞尋找最合適的起手式,我們都非常期待能與你面對面聊聊,量身打造專屬的跨境策略。
除了攤位上的交流,我們更為大家準備了一場含金量極高的專題講座!在 4 月 28 日的早上 11 點,我們將在 3 樓的 02 教室與大家分享《一站暢銷東南亞-官網電商成功法則大解密》。這場講座將毫無保留地剖析如何透過獨立官網,精準搶佔東南亞消費者的心。博覽會為期兩天,趕快把握機會來找我們玩,一起挖掘專屬於你的跨境新商機吧!
Navigating the Post-Pandemic Retail Shift: Join Us at the 2022 Cross-Border E-Commerce Trend Forum
2022.4.26


As the world rapidly reopens and borders welcome travelers once again, we are witnessing a massive shift in consumer behavior—especially in vibrant tourism hubs like Thailand, where shoppers are enthusiastically returning to physical stores. For digital-first brands, this retail renaissance brings up a crucial question: how do we adapt and optimize our O2O (Online-to-Offline) strategies for this new era?
We are incredibly excited to dive deep into these timely challenges tomorrow, November 30th, at the 2022 Cross-Border E-Commerce Trend Forum! Taking the stage, our team will be sharing fresh, actionable insights on how to navigate this shifting landscape. We’ll be discussing practical moves, such as how brands can leverage pop-up shops within Thailand’s iconic department stores to act as the perfect testing ground. It’s all about creating a seamless loop where online convenience meets offline experience, capturing the energy of the returning shopping crowds.
Whether you are looking to rethink your omnichannel approach, bridge the gap between online purchases and in-store pick-ups, or simply discover new growth opportunities in Southeast Asia, this forum is the place to be. We are so ready to share our on-the-ground observations and explore the sustainable future of cross-border e-commerce with all of you. Let’s unlock these new retail opportunities together—see you tomorrow!
隨著全球迎來全面解封,特別是在泰國這個充滿活力的旅遊大國,我們觀察到一個非常明顯的趨勢:越來越多的消費者正滿懷熱情地重返實體商店。面對實體零售市場的強勢回暖,對所有積極拓展海外版圖的品牌來說,如何重新擬定並優化 O2O(線上線下整合)策略,絕對是當下最不容忽視的關鍵課題。
為了和大家一起迎接這些全新的市場挑戰,吉遞特非常興奮地邀請大家參與明天(11 月 30 日)盛大登場的《2022 跨境電商趨勢論壇》!在這場論壇中,我們將帶著滿滿的實戰經驗,與大家深入探討品牌該如何在這波復甦浪潮中站穩腳步。例如,面對泰國百花齊放且歷史悠久的百貨生態,我們非常推薦電商業者可以先透過設立「快閃櫃」作為試金石。這不僅能強化線上購買、實體取貨的便利性,更是測試線上與線下客流互相引導的絕佳方式,幫助品牌精準抓住商場湧現的購物人潮。
跨境電商的下一步該怎麼走?品牌又該如何在這個不斷變動的市場中實現永續發展?我們已經準備好最接地氣的市場洞察,非常期待明天能在論壇上與各位熱血的創業家和品牌主們相聚。讓我們一起激盪出全新的商業火花,共同開創無國界的零售新商機!我們明天見!
活動簡介
全台唯一跨境電商年度盛會-台灣跨境電商博覽會
跨境新世紀 貨賣大全球!37參展企業 x 4大展區 全台最完整電商鏈路重磅集結
為協助不同規模與產業在數位的模式中找到電商的操作路徑與模組,博覽會安排電子商務平台、專業代運營商、周邊服務/行銷科技工具、開店平台/自建官網等專業服務商,透過資源洽談及面對面諮詢,協助所有參加者快速做好轉型、升級電商的各項準備!
4大主題x 30場講座 給你解封最佳戰略!
為滿足更多元企業的需求,規劃四大深度主題講座,讓參加者可針對電商發展階段及業務目標,選擇適合的講座,一窺全球電商趨勢與最佳戰略絕佳機會,短時間大量吸收跨境電商眉角,即刻提升實戰力!
看完整講座介紹:https://www.17cross.org.tw/2022expo/#s03
2022年擴大規模 滿足不同層級電商需求
台灣跨境電商博覽會擴大在IEAT會議中心全棟會議及展示空間辦理,透過廣度的展覽與深度的主題講座,讓參加者可針對電商發展階段及業務目標,選擇適合的講座及媒合廠商,找到後疫情時代的商機,絕對值得參與!
※更多博覽會活動資訊,請洽本會跨境電商辦公室 02-2581-3521分機616、617,或來信:yvonne@ieatpe.org.tw 或 jason@ieatpe.org.tw
※為讓更多有需求的企業夥伴參與講座活動,每人每日限報名兩場
※主辦單位保留活動及講座資訊更動、取消及最終解釋之權利。


